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Be Novel and Surprising

Deborah Shames & David Booth Author Interview

Your three-book collection, Briefly Speaking, is more than just a guide to public speaking; it is an entire educational course presented in an easy-to-understand and relatable manner. Why was this an important book for you to write?

We wanted those who aspire to become better presenters and communicators to have a comprehensive guide so they can achieve their ambitions. We designed the three-book series to focus on Prepare, Present, and Communicate to make it easy to find a topic and get practical, useful skills that can be incorporated immediately. Plus, each tip takes under 30 seconds to read—whether it’s how to open, close, tell a story, structure a presentation, or engage an audience. And each book is small enough to carry with you for easy reference.

Communication techniques and approaches are highly personal, but there are some key factors that are essential for getting your message across. What were some ideas that were important for you to share in this book?

First, decide on your message and identify a singular intention or what you want to achieve. Then scan your life for material that will illustrate your message so that it best engages your audience. Use structure so you don’t ramble, and always speak in a genuine, authentic way to build trust and reduce stage fright. And when you communicate, speak with commitment and certainty.

What is the one most important piece of advice you think all presenters should consider when preparing to give a speech, no matter what the topic is?

Determine what you want to achieve (i.e. your Intention) and what will best serve your audience. Then speak in specifics, not generalities so the audience can visualize your content. And be novel and surprising so that you grab and hold the attention of your audience.

Do you have additional books or materials planned that will complement this collection and help readers continue on their journey to improving their communication skills?

Yes, Own the Room (published by McGraw-Hill) and Out Front: How Women Can Become Engaging, Memorable and Fearless Speakers (published by BenBella Books)

Author Links: GoodReads | Eloqui | Outfront | Briefly Speaking | Amazon

This Briefly Speaking 2024 Deluxe Boxed Set includes THREE books ($90 retail value) packed with hundreds of essential, proven communications tips. All are supported by fascinating research and case studies that drive home the concepts for effectively leveraging performance techniques with impression management and communications knowledge.

Book 1 – Prepare: Creatively Structure and Rehearse Your Content (5 x 7; 254 pages; $29.99 value)
Book 2 – Present: Techniques from the Professionals’ Playbook (5 x 7; 248 pages; $29.99 value)
Book 3 – Communicate: Make the Greatest Impact (5 x 7; 192 pages; $29.99 value)