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Messy and Imperfect is Still Meaningful
In Rainbow Gold, you share your losses, lessons learned, and the long-term effects of making meaningful choices as you transitioned from struggling restaurant owner to building a thriving aviation insurance group. Why was this an important book for you to write?
Rainbow Gold was important for me to write because it captures the philosophy that has shaped every stage of my life, that you can build something valuable and meaningful at the same time. During my early struggles owning a restaurant and retail business in South Africa, I made many missteps and got some hard lessons in business and leadership, and success seemed elusive and distant. Over time, I realized the real reward isn’t at the end of the road; it’s woven into the journey; the relationships, resilience, impact, and identity you build along the way.
When my teams surprised me one holiday season with deeply personal notes about why they loved working at our company, it crystallized what I now call Rainbow Gold: the belief that fulfillment doesn’t need to be deferred. You can build it into your business and your life right now.
I wrote this book to show entrepreneurs and leaders that the process of building something, or learning how to build something, even in its messy, imperfect stages, can be just as meaningful as the outcome.
I appreciated the candid nature with which you told your story. What was the hardest thing for you to write about?
The hardest parts to write were the chapters where I had to revisit failures, missteps, and emotionally heavy moments, both from my early ventures in South Africa and later, from navigating sensitive family partnership dynamics in our current business. Those years were formative, but they also involved painful mistakes and setbacks that I hadn’t revisited in a long time.
As a leader who values responsibility and clarity, admitting where I fell short required vulnerability. But leaving those moments out would have made the lessons less authentic. Readers don’t benefit from a polished highlight reel; they benefit from the full picture, including the chapters where the stakes were high and things didn’t go right.
Those candid moments ended up being some of the most resonant for readers, which affirmed why they needed to be in the book.
Did you learn anything about yourself as you wrote this book?
Absolutely. Writing Rainbow Gold reaffirmed that resilience is built in the small, daily choices you make when no one is watching, those “butterfly effect” moments, not in dramatic turning points. As I revisited years of experiences, I saw that it wasn’t one brilliant strategy or one lucky break that moved me forward; it was consistency, perseverance, and staying anchored to my values even in uncertainty.
I also learned that people, my teams, clients, mentors, and family, have always been my true driving force. I learned from my father and I’ve said for years that relationships matter more than anything in business, but writing the book helped me understand how deeply this principle has shaped my identity and my approach to leadership.
What is one thing you hope readers take away from Rainbow Gold?
If readers take only one idea away, I hope it’s this: You don’t have to choose between building a successful business and building a meaningful life.
When you invest in people, relationships, and values-driven decisions, financial success will follow organically and it will be financial success that is sustainable and legacy building.
Rainbow Gold is about rejecting the idea that fulfillment comes only at the end of the journey. Instead, it shows that the “pot of gold” is much broader than profit alone. Making money and being financially successful is certainly an important part of it, but equally important is the legacy you create, the people you grow, the impact you make, and the pride you can take in the work you do every day. When you get your business to the point where you can both fill your wallet and fill your soul, you’ve struck Rainbow Gold!
If this book encourages someone to build a business with purpose instead of pressure, with sustainability instead of scale, and to enjoy the journey instead of waiting for one perfect moment, then it will have been a success from my perspective.
Author Website
“David Hampson has written the antidote to startup culture’s obsession with quick exits and venture capital. Rainbow Gold presents a compelling case for building businesses that become life’s work-sustainable, profitable enterprises that provide both financial rewards and deep personal fulfillment. Through his journey from restaurant owner in South Africa to aviation insurance entrepreneur, Hampson demonstrates that the real treasure isn’t reaching the end of the rainbow, but enjoying every step of the journey while building something lasting for your family and community.”-J.J. Hebert, Founder & CEO, MindStir Media; USA Today, WSJ, and #1 Amazon Bestselling Author
In Rainbow Gold, David Hampsonshares his journey from a college student immersed in science courses—with no formal business education—to becoming a successful acquisition entrepreneur and recognized industry thought leader. This book is for aspiring and seasoned entrepreneurs alike, offering a candid look at the challenges, triumphs, and transformative lessons of finding and building a business that is not just a stepping stone but the ultimate destination. Central to the narrative is the “butterfly effect”; the idea that small, decisive actions can create monumental shifts in your life and business. Through David’s story, readers will learn how embracing opportunities and acting decisively can lead to extraordinary outcomes, often in unexpected ways. Rainbow Gold shows what the real “end game” looks like: not an exit strategy, but a deeply fulfilling business that doesn’t need to be sold because its value goes far beyond dollars. It’s about creating a business that represents the pot of gold at the end of your rainbow, one that provides both tangible and intangible rewards. And once obtained, rainbow gold doesn’t trade in fiat currency! With humor, honesty, and practical advice, Rainbow Gold inspires readers to see entrepreneurship not just as a career path, but as a calling that can transform their lives and the lives of those around them.
Rainbow Gold: Building a Business That’s Both the Journey and the Destination
Rainbow Gold tells the story of an entrepreneur who learns, often the hard way, that business is really about people and purpose. The book follows David Hampson from his early struggles owning a restaurant in Cape Town to building a flourishing aviation insurance group in New England. The narrative blends personal loss, gritty lessons, and the slow shaping of a philosophy centered on long-term thinking, responsibility, and the butterfly effect of small but meaningful choices. It reads like a roadmap for building a business that gives back and grows people rather than one designed for quick exits and flashy valuations.
As I read, I found myself pulled into the raw honesty of Hampson’s voice. He doesn’t puff out his chest or pretend every move was a stroke of genius. He shares the messy parts. The moments he panicked. The moments he learned the hard way that trusting the wrong person can empty your stockroom or sink your cash flow. The chapters about the tragic accident involving his restaurant staff hit me hard. I could feel the weight he carried as he tried to care for his team while holding a broken business together. Those scenes made me pause more than once. They also made me appreciate how sincerely he views business as a human endeavor, not a numbers game. His focus on relationships, service, and showing up for people comes through clearly.
I also found myself energized by the parts where he reflects on decisive choices. His take on the fear that keeps people frozen felt familiar to me. The book urges readers to pick a road and walk it with conviction, even if it bends or darkens. That theme threads through his years in South Africa and later through his aviation career. I enjoyed how he mixes practical stories like fighting with VAT filings or chasing down a credit card machine with larger ideas about passion, equity, mentorship, and building a legacy. The writing feels close and direct, like sitting across from someone who has lived a lot and is finally ready to tell you the truth about what it cost. I appreciated that.
I walked away feeling inspired. Hampson writes with humility, and that makes the book accessible even when the subject matter gets heavy. I would recommend Rainbow Gold to new entrepreneurs who feel overwhelmed, small business owners who want to build something that lasts, and anyone who is tired of the startup world’s obsession with speed and exits. The book speaks to people who want a business with a heart. It’s a good read for those who want to build something slow, steady, and worthwhile.
Pages: 317 | ASIN : B0FWSZTMHP
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