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WINX: The Problem-Solving Model to Win Exponentially with Customers, Employees & Your Bottom Line is the book every entrepreneur needs. Irma Parone has a wealth of knowledge regarding entrepreneurship and how to run small and medium-sized businesses. The author uses her professional experience to discuss crucial issues in entrepreneurship as she shares tips and problem-solving steps. The arrangement of topics in this book is one of the most appealing features of the book. Irma Parone has solutions to problems of all sizes that business owners face.

The author starts the book by guiding the reader on how to use the book, which is a plus as the reader mentally prepares for the content. The introduction part of the book was also excellent as in this part, the author takes the reader through particular mindsets and discusses emotions and influence decision-making before delving into the primary subject matter.

When Irma Parone talks about entrepreneurship, she means business. Her points are precise, and she gets the reader to fully comprehend one topic before moving to the next. In the first chapter, Irma Parone discusses the decisions we make. She writes about the good, bad, ugly, and awesome decisions and how people arrive at each. This chapter is key as it affects everyone. She not only talks to entrepreneurs but also has notes for employees and people that run companies. From using examples like J.K. Rowling and Bill Gates to sharing her personal stories, Irma Parone knows how to engross the reader. Every story shared in the book is engrossing, and every chapter has entrepreneurship lessons that will benefit both novices and veterans.

Apart from problem-solving and building an empire, Irma Parone also discusses imperative subjects like interacting with colleagues, connecting with prospective clients, viewing different angles of a business problem, handling small and large amounts of data, and dealing with failure. WINX is more than just excellent reference material for business owners, as it also has nuggets of wisdom for individuals who are not in business. Each of the 8-step WINX Processes shared in the book is distinct and gives value to both the customer and employee. The conversations in the book were another excellent feature. I enjoyed reading Irma Parone’s thoughts and her exchanges with other people. These conversations made the book engaging and more fun.

I recommend WINX: The Problem-solving Model to Win Exponentially with Customers, Employees & Your Bottom Line to readers who are unsure if entrepreneurship is for them. By the end of the reading, you will get the confidence you need to run a business and use the practical lessons Irma Parone shared.

Pages: 182 | ASIN : B0B5JS4CZ8

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The Value Equation

In The Value Equation: A Business Guide to Creating Wealth for Entrepreneurs, Christopher Volk takes the reader through different stages of entrepreneurship, giving lessons on how to invest and run a company. The author uses straightforward language that is both intriguing and appealing. Given he did not initially set out to be in entrepreneurship, Chris Volk shares the inspiration that can move even the uninterested. The author introduces the reader to the book by sharing strategies for acquiring wealth and running a business and offers realistic solutions.

Chris Volk starts the first chapter by discussing wealth creation and free enterprise. The author, with statistics, shares the key factors that determine the success of a business. I like that the author stated that a business starts with an idea, usually a solution to a problem. He uses a perfect example, that of Sergey Bin and Larry Page, to illustrate his models. The discussion about the two great men, how they met, and how they created Google is rousing. I like how the author is articulate and how he lays down his points when discussing a particular topic.

The second chapter is about Daymond John and the creation of FUBU clothing and hip-hop apparel. Like the first chapter, Chris Volk writes in-depth, talking about the steps John and other moguls took to succeed. The text teaches that hard work is not enough as resilience; patience and humility are all elements of success. Apart from the informative text, the author also includes images of known thriving businesses when discussing topics they relate to. The images add aesthetic value and are an excellent reference point for the text.

Chris Volk moves from simple topics to complex subjects with every new chapter. This enables the reader to first understand the basics before getting a deeper insight into how the corporate world works. The author writes about areas like the cost of capital vs. cost of equity, public stock equity returns,  the circles of business, life, the formula to use and using other people’s money, among other topics. What makes Chris Volk stand out is that he tackles unique topics and starts discussions that authors from this genre do not tackle.

Certain features stand out from Volk’s writing, the author’s ability to translate business-speak to everyday lingo, the use of illustrations and tables, and the brevity of paragraphs that are detailed. I appreciate the excel sheets and sample corporate financial models for better perception.

The Value Equation is your ultimate guide to running a booming business. Everything from the author’s tales in entrepreneurship and investment, the pointers he gives, and the choice of topics in every chapter are worthwhile.

Pages: 256 | ASIN : B09ZKDGC69

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The Best Things In Life Are Shared

Joan Enockson Author Interview

Lemonade Lilli follows a little girl as she pursues her entrepreneurial dreams of starting a lemonade stand and becomes business savvy in the process. What was the inspiration for the setup to your story?

Lemonade Lilli was an idea I had put in the back of my mind until my father passed away (September, 2021). It then became a labor of love to remember and memorialize memories I had while growing up on his dairy farm. The setting of Lemonade Lilli takes place on that farm in Mount Vernon, WA.

My grandfather was also a big part of what I loved most about the farm. Following him or my father was decidedly what I looked forward to most days. The illustrations of the front porch, shop, and barn were inspired from family photos taken back in the 1970’s.

Lilli is a wonderful character that I loved following. What were some driving ideals behind her character’s development?

The only advice I have taken about writing, since I started this journey, has been ‘write what you know’. I knew this farm, the tractor dealership down the road, having neighborhood friends, and hours of watching my father and grandfather work.

Even though I grew up in a middle-class family, we were taught to work for what we wanted. My siblings and I worked many jobs as well as chores to earn the money for what we wanted. The first major purchase I made as a kid was a brand new, lime-green, 10-speed bicycle.

The character of Lilli was indeed developed from my memories of my childhood. Even though I never ran my own lemonade stand, I always participated in fundraisers and loved sales. I also remember, acutely, the feeling of wanting the rewards for my efforts much sooner than was realized.

What were some themes that were important for you to explore in this book?

Financial Literacy was the main theme. As an educator, mom, and a member of society, I have seen a large deficit in our younger population’s ability to make wise decisions about money. Simple skills such as counting change or saving money for the future are not skills many middle school children have.

I also wanted to highlight how important healthy family relationships are to the success of children. Children also need support from friends and members of the community to give them the best opportunity to succeed in life. Overall, I wanted to show what that kind of support looks like, since many children have never experienced it on all levels.

What is one piece of advice you would give to a child who wants to start their own business?

My advice would be to recruit at least one trusted adult and a few loyal siblings and/or friends to help you plan, fund, and execute your project for its optimal success. The best things in life are shared.

Author Links: GoodReads | Twitter | Facebook | Website

Lilli wants to earn money! With the help of her grandparents, neighborhood friends, and her older brother, Lilli learns the value of hard work, support, and sound business practices to create a successful lemonade stand business.
May you be as successful as Lilli!

A Highly Active Mind

Vinod Reghunathan Author Interview

Law Of Attraction & Effection helps readers overcome procrastination, self-doubt and build the life they want. Why was this an important book for you to write?

“The Power of the Subconscious Mind” was the second-best book I have ever read (the first being “The Alchemist”). After reading “The Power of the Subconscious Mind” I have trusted that the subconscious mind always has the power to alter our reality. I’m a doer I always take action on anything I feel like doing. I’m not worried about its success or failure it’s the process of doing something that I have never done that excites me. I have a highly active mind and I’m a person of visuals. You tell me an experience and as I’m hearing it will be playing as a movie inside my head.

Understanding how the sub-conscious works took me to the principles of the law of attraction. When we say “Law of Attraction” now it has been so much abused and it’s seen as a cliché because many people project it as some magical stuff.

But as with many others, my life is also living proof that we can manifest anything we want in our life. When I thought to write it as a book, however, I found that several books explain it better, so I decided to do more research about the success of companies and individuals and found out that the “Law of Effection” was another principle that made them stand out.

The Law of Effection dictates how you should select a business and the criteria you should be following as an entrepreneur starting your business which I will say is a very practical approach to business. The Law of Attraction, on the other hand, completely prepares your mind to overcome procrastination, self-doubt, and low self-esteem, and start building a life with positivity and wealth.

What is a common misconception you feel people have about the Law of Attraction?

That was a good question, Law of Attraction is perceived by many as something magical, (many marketers market the law of attraction as something quite easy to do) most people have the misconception that you just have to keep on thinking about what you want and it will happen, like magic in movies. The reality is that thinking and visualization are only a part of the process, you need to take action in the direction of your dreams. If you want to win the lottery you should take the ticket, without taking the ticket and you keep on dreaming that you will win the lottery how can it work? So, it’s a combination of effort, action, and focus to the direction you need to go.

What is one piece of advice that you would give to someone who is struggling to make meaningful change in their life?

There is a huge collection of books that tells you how you should do something and get better in life, be it with relationship, health, wealth, or any difficulties we have to go through in life there is a book for that. But what I see generally with people is a lack of action and dedication, people do not act on the information they have at hand. While researching for this book and even now, I’m concerned about will the readers take action to bring changes to their life. Without action on your part to make the changes you need in your life no change is going to happen in your life.

What do you hope is one thing readers take away from your book?

The Law of Effection principles looks simple like the Law of Attraction principles. Even though they are simple it’s hard for people to implement them in real-life scenarios. The simple principle or tip for the Law of Effection is that you should have total control of your business, your business idea should be scalable, and should have the magnitude for growth. It may sound simple but it’s hard to implement if you are not personally committed to your growth. The research part of starting the business if done right would determine the success of your business, you can know that, if you write down the research part and do an honest evaluation of the facts and figures at hand. Always try to keep emotions away from your thinking process. As said before the one thing I expect the readers to take is “ACTION” in the direction of their dreams.

Author Links: GoodReads | Twitter | Facebook | Website

“The more lives you affect in an entity you control, in scale and magnitude, the richer you will become.” MJ Demarco in Millionaire Fastlane
The Law of Attraction & Effection is an innovative and life-changing new wealth generation, productivity improvement and personal growth strategy that harnesses the power of the Law of Attraction and amplifies entrepreneurs’ and small business owners’ incomes and outputs tremendously by infusing Law of Effection principles, which have been used to build billion-dollar tech companies like Apple, Google, and Facebook / Meta.
Author and high-profile digital entrepreneur Vinod Reghunathan draws on over 20 years of experience teaching law of attraction principles and wealth management skills as a consultant, and advanced study of Law of Effection and personal investment strategies to offer you a lethal combination of business model generation, market scale magnification and powerful positivity and self-confidence practices that can be employed to yield eye-opening results by any individual or business, anywhere in the world.
In this revolutionary, but practical business growth and personal improvement book, you will learn:
The Law of Attraction 101 – How you can use the high-profile personal success strategy that has been utilized consistently for over 100 years to make ordinary people millionaires and many individuals with prior financial problems wealthy
How to use the Law of Effection to scale your business by orders of magnitude, find new markets for your products or services, and increase your personal wealth creation quickly and consistently over time
How to take action with the combination of these two powerful laws, so that you will have more power and control over your life and destiny
How to use the Law of Attraction and Law of Effection to live your best life, with improved health, financial freedom, and better relationships
The Law of Attraction & Effection is a time-tested, real-world success mindset that anybody can use to overcome procrastination, self-doubt and low self-esteem, and start building the life that you have always wanted, so join Vinod today to start employing these game-changing principles now, so that you can start seeing impressive results immediately.

Lemonade Lilli

Little Lilli loves spending time with her friends and family at her grandparents’ farm. One fine summer day, Lilli embarks on a quest to make some money. The problem is, Lilli isn’t sure how to do it. With the help of her loving grandparents, big brother, and friends and neighbors from all over town, Lilli begins the first business attempt of her very own as Lemonade Lilli!

Lemonade Lilli by Joan Enockson is a charming tale about friendship, family, and building a small business. Featuring sound business and marketing advice that even older readers can greatly benefit from, Lemonade Lilli shows the process of bringing a dream into focus as a realistic and attainable goal. Terminology such as ‘bottom line’ and ‘profit’ are well explained for a young audience, without any form of condescension whatsoever.

Following the adventure of Lilli and her support group, readers new and experienced can see both the effort and the reward involved in bringing a business to life. I loved Lilli’s interactions with her family, her dear grandfather bringing a nostalgic tear to my eye as he reminded me of my own. The balance of hard work and altruistic assistance, as well as advice on how to properly manage money, are important lessons for readers of all ages that Lemonade Lilli gently shares.

This is a lovely story of a girl, a dream, and the friends willing to help her realize it. Endearing illustrations, memorable characters, and delightful storytelling make this heartfelt entrepreneurial tale a true treasure for any library. Perfectly suitable for ages seven and up, Lemonade Lilli is certain to warm your heart and enrich your mind as dreams blossom into reality on a beautiful summer’s day on the farm.

Pages: 80 | ISBN: 195802306X

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Secrets of a Sales Pro

Secrets of a Sales Pro: How to Achieve Wealth, Power, and Happiness is a relatively short book but direct and clear-cut. The author shares a mountain of wisdom on thriving in your enterprises. Author Stephen Serrao is particular about how one can become the best in their field. I like how balanced the book is as Stephen Serrao does not just focus on the business aspect of things but also touches on social skills, building a career, and improving human relations. His words are simple yet carry much weight. I laud him for talking about his experiences and writing about the things that shaped him and the lessons he has learned over the years.

As a reader, you enjoy following the author’s journey from the beginning. The author introduces the reader to his content by highlighting the topics to be covered. After presenting the topics, he delves into deep discussions. The author’s tone alone will give you, as a reader, a positive outlook. I appreciate how assuring he is throughout the book and how cheerful the author is about life. Even with optimism, the author does not ignore the negative realities of life. He addresses positive and negative areas and gives the reader a complete understanding of business and other things complexities.

Stephen Serrao does not just show you how to run a business. He gives you tips on how to attract more customers and make profits. I like how technical the author gets when he discusses the various techniques of pulling customers. The beauty of Secrets of a Sales Pro is how brief and direct the author gets with every topic. Each paragraph in the book carries the key points, and every sentence is simple for readers of all levels to understand. The author also introduces readers to new concepts that many have not explored in the entrepreneur world. Stephen Serrao addresses every situation individually and gives a general method to handle things.

The chapters in the book are well researched, and the author uses data that has been verified. I love that Serrao can get to be casual and then change to a serious tone depending on the subject being discussed. He shares techniques that have worked not only for him but for others as well. For example, the author writes about how you can stand out in building a brand. The insights on marketing, making connections, and branding were fitting. I appreciate the author for being authentic in his writing and for being open when talking about his life.

Pages: 60 | ASIN : B0791LSN5B

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The Phoenix Career Principles

The Phoenix Career Principles is an enlightening book that individuals looking to find entrepreneurial success should read. There are gems of wisdom that will help you navigate your career and enable you to achieve much more than you thought you could. Author Tony Pisanelli chronicles his career journey, the lessons he has learned over the years, and the challenges he has faced. I love that from the beginning of the book, the author uses the analogy of the phoenix rising from the ashes to enable the reader fully grasp his message.

In this educational book, readers will be advised on approaching obstacles in their career path and what to pick or drop. Tony Pisanelli teaches the reader about when to let go of the past and when to embrace the future. This book answers for budding entrepreneurs, novices in the corporate world, folks about to retire, and employees who are dreaming of being employers at some point in their careers.

I enjoyed The Phoenix Career Principles for many reasons, but one of the features that stands out from other business books I have read is how he broke down every chapter. Pisanelli starts by giving a little background of himself and shares bits of his employment life. I relished his storytelling and personal recollection. As one reads on, the chapters become more profound and more interesting. His diction is excellent.

Every chapter in the book has some prudent words for the reader. The chapter that I loved the most was on mastering transition. In this chapter, the author clearly illustrates how you can transform careers, have side hustles, and be like the immortal phoenix, among other things. In between his narration, Tony Pisanelli will pose a thought-provoking question that will make you stop reading for a minute to reflect on your career path. I love that the steps he shares are practical and relevant to real life. Even when he is discussing serious issues about securing a job and keeping it, Tony Pisanelli finds a way of bringing in some humor. The light moments in the book made the reading experience exciting.

The Phoenix Career Principle is a must-read if you want to keep climbing the career ladder. From this book, you will gain skills to become the best version of yourself as an employee and possibly even land that top position you dream of. The author is inspiring and will teach you what you were not taught in the classroom. My favorite quote from the book is, “The ideal career is about inspired purpose, not just financial survival.”

Pages: 164 | ASIN : B0B5B3R6TS

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The Harder I Fall, The Higher I Bounce

The Harder I Fall, The Higher I Bounce written by entrepreneur Max James follows the author on a farm in West Tennessee. The author writes about his background, family, life when young, and his relationship with his father, among others. Reading the first and subsequent chapters give one a nostalgic feeling. Max James’ story is simple yet fascinating. As a young kid, one can read his dreams and aspirations in life.

The author documents his journey from when he was young, how he found himself, his goals, failures, relationships, professional life, and everything in between. The stories are pleasingly told, with the author uncovering crucial stages of his life and what he learned from every path he took. As a reader, you get to connect with Max James and even momentarily live his life. The words he shares, the happy and dark moments, and all the adventures he captures are heartwarming.

Reading this book is not only exciting but also eye-opening. As a reader, you are introduced to a new world where the author openly highlights societal issues and the purpose humans have. You get enlightened about subjects like education, policies, governments and policy-making, family, and careers, and form a positive mentality even when things become rough. One thing I loved about Max James is his honesty.

I enjoyed reading about life in the fields and wished for more content from the author. The most significant element in Max James’ writing is that he makes you feel like you are present when narrating. I also enjoyed stories about his experience at Stanford and how his life has been gradually switching. There are multiple nuggets of wisdom and saying that I found to be profound in the book.

The humor incorporated in the author’s writing is one of the many features that make Max James an exceptional author. You will enjoy several light moments and take life lessons simultaneously. This book is an excellent self-help book that will help you advance in your life. Through the wisdom shared by Max James, you are assured of breaking every hindrance that comes in your way to success. You will get a clear picture of business life, and make better financial choices.

Pages: 294 | ASIN : B09D352KWT

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